A recent conversation with our traffic department went a little something like this… “Mel your blog is due. ” <<< Oh my! I feel a sweat coming on, my stomach is turning, I’m starting to feel a little dizzy.>>>> Here comes my next installment of “blog anxiety” I start to take deep breaths and then [...]
The JWT annual “things to watch” list includes many categories and topics like; Cloud Security, the much gossiped about “iTV”, travel trends, “de-tech-ing” trends, objectifying objects and food as the new Eco-issue. I am so excited by several of the things listed and want to touch on a few. Anywhere, any-way shopping – This category [...]
Last year, we received a letter for the State indicating that we would have a Sales Tax Audits. The auditor indicated that they needed to review the past four years of records. This was the first audit that I've been involved in, so naturally, I was totally nervous about the ordeal. After meeting with the [...]
This is the first in a 3-part series on what to get for the advertising professional who has everything. Today: The Designer. Designers can be tough to buy for. Most of them are high-strung and temperamental and they tend to lash out when provoked. And since they don't usually wear ties to the office, that [...]
Back in the early Web days, the use of "click here" was defended on the grounds that users wouldn't otherwise know what to do. Authors thought that users needed hints on the basic use of their browsers. So why do people still use this language when web browsing is as commonplace for people as brushing [...]
Warren Lynch, a Louisville photography legend, officially retires today. Many of us at CurrentMarketing have had the pleasure of working with Warren over his long career of making beautiful images for advertising and marketing purposes. We wish Warren the best as he enjoys a new chapter in his life: retirement. Warren - Thanks for all [...]
Our recent influx of staff has required that the Traffic Department, Department heads and our Developware CSR to have a set of "process" meetings to discuss how the whole company and each department can more effectively and efficiently move projects through the agency. First, our Traffic Department & our Developware CSR met to discuss where [...]
I HATE going to the doctor. H.A.T.E. I.T. Between the hold time to make an appointment, the wait in the waiting room, the wait in the exam room, the discomfort of the imminent poking and prodding and the anxiety of the forthcoming expense that follows – how could someone [who isn't a sadist] ENJOY this [...]
Out of habit, I read everything that comes in the mail. I was very disappointed to see this piece from a higher education organization with not one, but two typos before I even broke the wafer seals. How many times should a document get proofed before it goes to print? Who are responsible parties when [...]
The Immigration and Customs Enforcement, a division of the Department of Homeland Security, has been taking down domains in the name of copyright infringement under the Operation in Our Sites campaign. There has been some controversy about the process employed to take the domains down since some sites are removed without finding legal authority first. [...]
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