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Paper by 53

Added by Lisa Schardein on April 23rd, 2012, filed under Creative

Mona-sketch

A family member and fellow creative, Amanda Sayles of “Some Beautiful Things,” recently turned me on to Paper by 53.  I was instantly hooked. I love to draw and write and well, this app allows for both. The opening demo video shows you exactly how to use Paper by 53. That made my first thoughts [...]

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Why do we work?

Added by Lisa Schardein on January 12th, 2012, filed under Culture

whyohwhy

This question has been on my mind lately. Outside of the obvious need for food, shelter and clothing - for ourselves and our family (if that applies) - why do YOU work? For me, it's something I really enjoy doing. I've always loved art, graphics, words (gray matter), ads, photos, films, etc. One of my [...]

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I am thankful, even this year

Added by Lisa Schardein on December 9th, 2011, filed under Culture

bk-quilt

‘Tis the season when I think most people take some time to reflect on the year, and their lives in general. I have been doing a lot of that since our son, Ben, went to be with the Lord on June 26th of this year. I am very thankful for so many things. I have [...]

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Nothing Beats a Hug!

Added by Lisa Schardein on October 11th, 2011, filed under Culture

hug

I love a good hug. I love to greet people with them – even folks I don't really know that well. I even hug people in my life that I don't have a lot in common with. It can trip them up a bit when I get into their personal space like that – and [...]

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Adding Capability. Adding Value.

Added by Lisa Schardein on June 16th, 2011, filed under Culture

cm

Not only have we added another 5 people since the first of this year, we've also added capability. And that's very exciting for all of us here at CurrentMarketing. More capability equals more value. We want to handle everything for our clients from message deployment and design to photography, video and printing. And even their [...]

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The Tex-Mex Tour

Added by Lisa Schardein on May 10th, 2011, filed under Culture, Research

tex-mex

I love to eat. I love to taste new things. As long it falls into the “low carb” category. Southwest foods are far from low-carb.  So, I had to lose five pounds before I went on this trip. Because for 2 days we ate our way through Phoenix/Scottsdale and then headed to Dallas for another [...]

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Put a 5-year plan into action...now

Added by Lisa Schardein on April 14th, 2011, filed under Culture

Lisa

Recently I sat down and focused on what the next five years of my professional life will be like and set some goals for that time period. It was a great exercise because I got to think deeply about what I want to be doing in five years and also what each year leading up [...]

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PMS 300 Blue. Who knew?

Added by Lisa Schardein on February 25th, 2011, filed under Miscellaneous

Lisa

A recent project “blew” though our shop and had a very short fuse. The client “bleeds” blue with offices in Lexington and Louisville so PMS 300 (PMS=Pantone Matching System) made perfect sense for all his corporate identity materials. We went to press with everything and were moving very fast to meet our deadlines. Our most [...]

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Food for Thought

Added by Lisa Schardein on February 2nd, 2011, filed under Culture

foodforthought

I have been tossing around the idea of hiring a Chef to come in and prepare lunch for CurrentMarketing. And now that we are more than 30 people, it feels like the right time to consider an alternative to 10-person orders from fast-food joints and/or frozen meals. Our Board agreed that it would be good [...]

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Socks, Underwear or a Quesadilla Maker?

Added by Lisa Schardein on January 12th, 2011, filed under Culture

quesadilla

For the past several years we have played the “Dirty Santa” game at our company Christmas party. This year’s version had a “twist” in that we kept the gifts wrapped during the entire pick or steal process. So, you had to size up the table of wrapped gifts and make a selection—or steal a wrapped [...]

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