Added by Lisa Schardein on March 31st, 2010, filed under Culture
(In a really good way!) I knew our culture had reached another milestone when one of our clients brought his dog to our weekly marketing meeting. Meet Bella. She is a Cairn Terrier who puts the “bow” in the “wow” and loves to follow her owner, John Otter, Jr., everywhere! Bella came in and got [...]
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Added by Angela Trumbaturi on March 18th, 2010, filed under Marketing, Technology
How does one begin to process twenty plus sessions plus a book full of notes from South by Southwest Interactive? My choice, a word cloud, which gives greater prominence to words that appear more frequently in source text (a.k.a. session notes). A pretty accurate visual hierarchy of thoughts. As you can see from the prominent [...]
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Added by Angela Trumbaturi on March 17th, 2010, filed under Marketing, Miscellaneous, Technology
It’s all about the benjamins, baby. And one of the biggest debates in social media centers around the question of where those benjamins will come from. Primarily, how will free platforms sustain themselves over time without advertising? So yesterday there was a lot of buzz over the SXSWi keynote with Twitter CEO Evan Williams (@ev). [...]
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Added by Angela Trumbaturi on March 15th, 2010, filed under Marketing, Media, Technology
Brilliant. That pretty much describes my experience thus far at South by Southwest Interactive (SXSWi). Clearly I’m wearing the newbie badge when I say it but I can’t help but feel the brilliant juice pumping at the heart of SXSW. I know it’s hokey. I know it sounds like I’m shooting off unicorns and rainbows. [...]
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Added by Angela Trumbaturi on March 8th, 2010, filed under Marketing, Media
Growing up in New Orleans, I would often hear the phrase “Where ya at?” Chalk it up to that southern gumbo dialect of NOLA, but elsewhere in America the question would be “Where are you?” So I have a question for Super Bowl advertisers in the social media space, where WERE you? With all the [...]
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