Monthly Archive
for: ‘January, 2009’

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The future of marketing is here…almost

Added by Katy Miller on January 11th, 2009, filed under Marketing, Media, Technology

Form has truly followed fiction, Minority Report style: Neuroscience Marketing As marketers, we are exceedingly interested in identifying exactly which consumers are our core customers. Right now, we can do this with a reasonable sophistication. We work in a fairly actuarial environment – if “these kinds of people” tend to buy our product, we find [...]

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Ready…set…sprint!

Added by Nick Ising on January 2nd, 2009, filed under Marketing, Media

While businesses are universally tip-toeing into 2009 — including so many in the marketing trade – the communicators here at CurrentMarketing are sprinting excitedly into the new year. It’s an electrifying time to be in this industry in spite of the economic climate.  Or maybe I should say more exciting because of the economic climate. [...]

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