Monthly Archive
for: ‘April, 2008’

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What the #&!! were they thinking?!?!? Parts I and II

Added by Nick Ising on April 29th, 2008, filed under Marketing, Miscellaneous

Part I Say what you want about the mental capacities of our current president, Dub-ya never showed up on WWE. I can’t believe the three remaining candidates — or their handers — agreed to this! Honestly, I sat at my computer trying to discern if these were just really good lookalikes, because no candidate can [...]

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My what is pretty?

Added by Katy Miller on April 25th, 2008, filed under Marketing, Miscellaneous, Technology

I’m antsy so I turn my divided attention to trusty Google. I vaguely remember telling myself earlier that I have to check out this Twitter of which everyone speaks so highly. I was on a search engine kick and instead of going to this unknown site, decided to see if Twitter came up when I [...]

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Y Not? Mona's back!

Added by Mona Koier on April 24th, 2008, filed under Culture, Miscellaneous

I’m baaaaaaack! Miss me? Miss me? Huh? Huh? What’s on the floor? It’s cool & slippery. A slip & slide? For me? For me? Ooooops! I watered it. Y not? Y banner. Uh-oh. My bad. Mom’s mad. It looked like grass. The kid was cute & splashing Y not?

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AdAge Brandz Ranking

Added by Katy Miller on April 23rd, 2008, filed under Marketing, Media

AdAge released its annual BrandZ ranking and atop once again is Google. Shocker. Google is like an oil tycoon, except it doesn’t gouge us with exorbitant search prices and then report record earnings. Not that I don’t love Google because it is all things to all people. It’s every bit as important to me as [...]

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The Care & Feeding of Creatives

Added by Lisa Schardein on April 22nd, 2008, filed under Creative, Culture

I decided a long time ago that if I were ever in charge of a group of people, I would not treat them the way that many of my bosses treated me. The early days of my career as a graphic artist were spent chained to an art table cranking out production work-as fast as [...]

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AdAge Power 150? HA! The Media Darling 5 is best.

Added by Katy Miller on April 18th, 2008, filed under Media, Miscellaneous

AdAge released its Power 150 Top Media and Marketing Blogs (well, it actually lists 608 blogs). Atop the list is Seth’s Blog. I have to admit that I read Seth’s blog religiously, which I’m sure made a HUGE impact on the rankings (please read sarcasm there). But, this begat my own list of Top Media [...]

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Colleen Doyle lays it on the line with 5 questions

Added by Rob Womack on April 17th, 2008, filed under Culture

I’m in a haze as I sit down in Colleen Doyle’s office. The weather outside is beautiful, but pollen or something in the air is clouding my ability to hold a thought for more than a few moments. Colleen is very gracious as I ramble on, and we talk a bit about our backgrounds. Suddenly, [...]

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Yeah, we know, shameless self promotion

Added by Katy Miller on April 16th, 2008, filed under Culture, Miscellaneous

I know it’s total self-promotion, but we are so enormously proud of our work with the Kentucky Derby Festival that I have to get in a plug for Velocity‘s coverage of our esteemed Allison Gibson, the Queen of all things KDF! She and her husband are the top 2 Derby Heroes under 40 in this [...]

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In an Absolut world, I'm drinking wine

Added by Nick Ising on April 16th, 2008, filed under Marketing

…or maybe Bourbon. Absolut’s debacle of last week brought me to one of those “who the hell thought that was a good idea?” moments. It’s one thing to slam the competition, but to insult half the population of your #1 market? A five million case market? Wow. Is that some sort of new marketing chutzpah [...]

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We Wiki Woo!

Added by Katy Miller on April 15th, 2008, filed under Culture, Technology

We have a unique culture at CurrentMarketing. It can be rather difficult to communicate the specifics of this culture to potential, and new, employees. That’s why we’re creating an internal wiki. Our website illustrates the personality of our work, our relationship with our clients and the professional side of our people to the outside world. [...]

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